Get ready for the #WearAMaskLA Video PSA Contest!

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Calling all Angelenos!

Participate in the Wear A Mask LA video PSA contest to show all Los Angeles County residents why it’s important to wear a face covering or mask while riding on transit or in public.

Here’s how it works: post a video no longer than 30 seconds to your social media channel using the hashtag, #WearAMaskLA. And be sure to tag us on Twitter @MetroLosAngeles, Instagram @MetroLosAngeles or Facebook @losangelesmetro.

We will select the finalists and post those videos to our social media channels for the public to vote on their favorite. The video with the most likes will be the winner and will be used as Metro’s official Public Service Announcement (PSA).

Submissions Guidelines:

  • Videos must be 30 seconds or less and show a face covering properly worn over the mouth and nose.
  • Videos must not include imagery that shows anyone violating Metro’s customer Code of Conduct or include copyrighted imagery/audio.
  • If filming on Metro property, please obey Metro Filming Policy.
  • Resolution for all footage must be between 720 x 480 and 1920 x 1200.
  • If an iPhone or some form of a flip camera is used, please shoot footage horizontally and not vertically.

Videos must be submitted by Friday, June 26. Official contest rules, term and conditions are here.

For questions, contact us at mediarelations@metro.net or send a direct message on Twitter @metrolosangeles.

Categories: Best Practices, Contests, Go Metro, Safety

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4 replies ›

  1. People already know about masks. If Metro employees have nothing else to do they should be assigned to check if people bought a ticket.

  2. Great idea. Maybe you guys should try challenging the Orange County Transit Authority to do the same – it would seem that the cause needs a bit more support down there.

  3. Hi Lexi,

    The filming policy states that the costs of taking video on Metro property, for your Metro PSA that is not compensated, would potentially cost thousands. No one will do that. Here’s an example of the costs of taking a video of a Metro train, officially:

    “Train Station Platform, Mezzanine and/or Escalators WITHOUT Control of a Train (Red, Purple, Gold, Blue or Green Line)
    $3,000 for minimum of 6 hours ”

    That is insane and we all know everyone will ignore the requirement. So why make it? The board should formally waive any fees for informal contests like this, done at the behest of Metro, provided there is no personnel or equipment change required to accommodate the filming request.

    • Hi Matt:

      Those are costs for commercial filming. The contest does not require a commercial-level shoot.

      Steve Hymon
      Editor, The Source