The American Public Transportation Association (APTA) has just launched a new campaign to drum up support for public transit. It’s called “I <3 Transit” and participating couldn’t be any easier. Just text TRANSIT to 86677 to vouch for your love of transit.
The larger goal is to use the results of the texting campaign to encourage Congress to pass a long-term transportation bill that increases funding for transit.
Here’s how APTA explains it:
“I <3 Transit” is a grassroots advocacy campaign rallying Americans to voice their support for public transportation and call on policymakers in Washington to increase funding for public transit programs.
People board public transportation 35 million times each weekday. Our campaign hopes to harness the voices of the millions of people who benefit from our public transit systems – riders and non-riders alike.