Get ready for Bike Week L.A.: pledge to ride for a chance to win prizes

Have bicycle, will travel! Bike Week L.A.–taking place May 12 – 18–will soon be upon us. Here are some highlights of scheduled events so you can start planning. For a full schedule of events, click here.

Make sure your bike is in tip-top shape by attending a fix your bike event on Saturday, May 10, then join us for the free Old Roots, New Routes Temple City Bike Ride at 10:30 a.m. Explore Temple City’s past, present and future by riding through Los Angeles County’s newest cycle tracks with C.I.C.L.E. and the Eastside Bike Club.

On Tuesday, May 13, head to Good Samaritan Hospital’s 11th Annual Blessing of the Bicycles. Blessings begin at 8 a.m.

On Wednesday, May 14, join Metro for a guided bike ride led by LADOT Bicycle Program Bicycle Coordinator Michelle Mowery, Bodacious Bike Babes, Metro, CICLE, LACBC, and others.  The ride will leave from Union Station’s Patsaouras Bus Plaza at 8:15 a.m. and visit the Arts Districts, Mariachi Plaza, Civic Center and Olvera Street. 

On Thursday, May 15, it’s Bike to Work Day! More than 100 pit stops around L.A. County will be offering refreshments and giveaways to those who ride. Pledge to ride and you’ll have the chance to win some great prizes, including a Novara Big Buzz Bike, Novara E.T.A. Backpack from REI, an Abus U-lock and more! Plus, Metro is offering free rides to those who have their bicycle or bike helmet with them.

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Limited edition Bike Week L.A. T-shirts, available at Bike Night at Union Station. Which color is your favorite? (Blue, the answer is blue.)

And be sure not to miss Bike Night at Union Station, the grand finale of Bike Week L.A. The event will take place on Friday, May 16 in the Fred Harvey Room and courtyard area of Union Station West from 5:30 – 8:30 p.m. Bike Night will feature special guests, live music, food trucks, free bike valet, bike portraits, a fashion show and more. There will be a raffle with some fabulous prizes, and it’s where you can get one of the limited edition Bike Week L.A. T-shirts! (Shirts will be handed out on a first come, first served basis until supplies run out.) RSVP for Bike Night today!

Throughout the week, Bike Local discounts will be offered at bike-friendly businesses around the County. Check back for more updates on Bike Week L.A. as we gear up to roll out.

Metro launches new bike ad campaign in time For Bike Week L.A. May 12-18

Nina & JohnIn anticipation of Bike Week L.A. May 12-18, 2014, Metro has launched a new bicycle ad campaign entitled “Every Day is a Bike Day” to encourage more Angelenos to bicycle for every day transportation.

Running on county billboards, the Internet and Metro buses from May through July 2014, the new ads normalize bicycling as part of everyday life and show that bicycling is for everyone. The ads also remind drivers about bicyclists’ presence, encouraging safe and shared interactions on L.A. county streets.

The new campaign builds off Metro’s 2013 “Every Lane is a Bike Lane” campaign that encouraged motorists and bicyclists to share the road to decrease incidents and increase safety. The popular campaign helped raise awareness that bicyclists can ride in the full traffic lane in certain situations and have equal rights and responsibilities on the road per the California Vehicle Code.

Metro also partnered with the bicycling community on the campaign. Members of local bicycling groups and non-profit organizations, including Multicultural Communities for Mobility, Bici Libre, Wolfpack Hustle and Eastside Riders Bike Club are featured in the ads.

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Why You Ride: Bicycle Edition – Nick Rosenblum, has only been riding his bicycle for 6 months, but is officially converted!

We are collecting nominations for the Year-Round Golden Pedal Awards, Metro’s competition for great stories about bicycling. We’re featuring these stories in a monthly Why You Ride series – because for many Angelenos, Bike Week never ends!

  • Name: Nick Rosenblum
  • Start: Palms Boulevard at National Blvd. (Los Angeles Westside)
  • End: Venice Boulevard at Beethoven Street. (Los Angeles Westside)
  • Distance: Medium and Long Commute (1 to 5 miles and 5 miles or more)
  • Commuting Features: Traffic-congested commute via bike lanes.

 

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Nick standing by his commuter bicycle!

We received Nick’s nomination from Diana Ruzova, someone who knows him very well. Diana told us that Nick didn’t always ride his bike around the city, but after several skateboarding injuries he decided to give biking a try. We congratulate Nick for his perseverance and encourage him to continue bicycling.

Now Nick barely drives. He bikes a few miles to his job as an assistant sound editor at an animation production/post production company. Nick takes the Venice Boulevard bike lane and has to deal with nearby traffic going to and from the freeway. He also bikes to Hollywood, Manhattan Beach and other parts of the region.

With help from our generous Bike Week sponsors, Nick will receive a Bike Week LA bag with a Nathan safety vest, patch kits, bike blinkers, bike maps, and “Every Lane is a Bike Lane” bumper stickers.

A few photos from yesterday’s CicLAvia on Wilshire Boulevard

Photo by Gary Leonard for Metro.

Photo by Gary Leonard for Metro.

No surprise: another big crowd for CicLAvia on Sunday, with cyclists, walkers and others taking over Wilshire Boulevard between downtown Los Angeles and the Miracle Mile. Here are a few pics.

https://twitter.com/MargaretTwitty8/status/451420458899214336/photo/1

Above photo is by Andy Sternberg, via Flickr creative commons. 

 

Go Metro to CicLAvia on April 6 and save 15% on official T-shirts

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Enjoy a car-free day on Wilshire Boulevard at CicLAvia – Iconic Wilshire Boulevard this Sunday, April 6 from 9 a.m. to 4 p.m. Wilshire Blvd. will be closed to car traffic between Downtown L.A. and Fairfax Avenue for pedestrians and cyclists to enjoy.

Getting to CicLAvia is easy via Metro Rail — there are four Red or Purple Line stations along or very close to Wilshire (7th/Metro Center, Westlake/MacArthur Park, Wilshire/Normandie, Wilshire/Western) and both the Blue Line and Expo Line also serve 7th/Metro Center. Riders can also transfer to the Red/Purple Line at Union Station from the Gold Line — or ride deeper into downtown via city streets and bike lanes. Bicyclists who want to get to CicLAvia by Metro should review Metro’s bike rules.

Metrolink will have two Bike Cars on select Antelope Valley, San Bernardino and Orange County Line trains. Take Metrolink to Union Station and transfer to the Metro Red/Purple Line, or ride your bike directly from Union Station to Wilshire (click for Downtown Los Angeles bike map).

The best part about going Metro to CicLAvia? Saving money on merch! Just show your valid TAP card at the MacArthur Park hub to save 15% on CicLAvia T-shirts.

Finally, if you’re heading to CicLAvia, drop by and visit Metro’s booth and mock subway car — look for it near LACMA. Metro staff will be there with plenty of information about Metro’s current bus and rail offerings as well as the Purple Line Extension project. It is also the gathering point for all Metro employees participating in the CicLAvia Challenge! Be there at 9 a.m. for the team photo.

Show CicLAvia some love and get a free pin!

More details about the April 6 route will be posted here, at The Source, next week. Until then, join us in coveting these little blue guys!

Join us in coveting these little blue guys! Best part? They’re FREE.

If you’re a fan of CicLAvia, you probably already know that L.A.’s beloved celebration of all things alternate transportation returns April 6, with a route that will transform Iconic Wilshire Boulevard into a totally car-free–and completely bike/ped-friendly–environment.

What you may not know is that CicLAvia is currently giving away FREE PINS to those who pledge their support online.

Simply provide your name, address, and email (uncheck the box if you don’t want to receive notifications), and a pin will be mailed to your house or office, while supplies last. Wear it with pride whenever you want to show your love and appreciation for CicLAvia (in other words before, during, and after the event day…)

More details about the April 6 route will be posted here, at The Source, next week.

Why You Ride: Bicycle Edition – “Rio” Jill Contreras, committed to empowering cyclists through community rides, workshops, and more!

We are collecting nominations for the Year-Round Golden Pedal Awards, Metro’s competition for great stories about bicycling. We’re featuring these stories in a monthly Why You Ride series – because for many Angelenos, Bike Week never ends!

  • Name: “Rio” Jill Contreras
  • Distance: Long Commute (5 miles or more)
  • Commuting Features: Traffic-congestion and multi-modality

Since the age of 8, Rio dreamed of being a bike mechanic. Ten years later, at the age of 18, Rio got involved, as a first time mechanic, with the bicycle library, a community bike co-op, in Arcata, California. There e (e, em, eir, eirs, are Rio’s gender pronouns, as oppose to she or he) learned the details of being a mechanic, business savvy, and a lot about advocacy–skills e has carried with eir today.

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Rio, talking to the crowd at one of the events.

The following year Rio moved to Oakland, Cycles of Change’s hometown, where e got a job as a bicycle educator for an after school bike club. It was a hands-on learning experience, and e taught bike safety and commuting in addition to an array of topics under environmental and social justice. During that time, e also traveled around California visiting bicycle coalitions, organizations, and co-ops such as Cycles of Change, where e worked hard coordinating many of their bike education programs.

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